5 Common Website Design Mistakes
Written by
Jasper Hallamore
Published on
July 7, 2022

As a website developer, designer, or business owner, you're probably familiar with common web design mistakes. Unfortunately, these mistakes are often made due to lack of knowledge or understanding of best practices. In this post, we'll outline the five most common website design mistakes and provide tips on how to avoid them. Happy designing!

1. Having too much text on the homepage

There's nothing quite as off-putting as a website homepage that's crammed full of text. Not only is it visually unappealing, but it can also be overwhelming for visitors, who may feel discouraged from exploring further. In today's fast-paced world, people are used to getting their information in bite-sized chunks, so it's important to keep your website content concise and to the point. Too much text can also make your site appear dated and out of touch. So if you want people to stick around, it's best to keep things short and sweet.

2. Not using fonts and colors that match the brand

It's important to use fonts and colors on your website that match your brand. Otherwise, you risk looking like a hot mess. And no one wants to be a hot mess. Unless, of course, you're into that sort of thing. In which case, more power to you. But for the rest of us, it's important to make sure our website branding is on point. Otherwise, we risk looking unprofessional and sloppy.

So if you're not using fonts and colors that match your brand, I suggest you rethink your strategy. Unless, of course, you're comfortable being a hot mess. In which case, I say go for it. You do you, boo.

3. Not using enough whitespace or gridlines

If you're not using enough whitespace or gridlines on your website, you're probably making things harder for yourself. By not giving yourself enough room to breath, you're just making it harder to focus and make things look clean. It's like if you tried to read a book that didn't have any margins. Sure, you could do it, but it would be a lot harder than it needs to be. So take a step back, and give yourself some room to work. Your website will thank you for it.

4. Creating pages that are too long or have too many scrolling elements

Websites are like carousels: you can keep scrolling and scrolling, but eventually you'll just get dizzy and want to get off. The same is true for pages that are too long or have too many scrolling elements. As a user, I get frustrated when I have to scroll through an endless page orwhen I'm constantly being bombarded with new information.

Designers need to be aware of the "law of diminishing returns" and know when to stop adding content. Otherwise, they risk creating pages that are more headache-inducing than informative.

5. Not using call-to-action buttons or other forms of persuasion

If you're not using call-to-action buttons or other forms of persuasion on your website, you're missing out on a crucial element of marketing. By persuading users to take action, you can increase conversions, sales, and leads. However, it's important to use persuasion techniques sparingly, as too much persuasion can be off-putting and result in users leaving your site.

The key is to find the right balance of persuasion and common sense that will ensure users stay on your site and take the desired action. With a little trial and error, you'll be able to find the perfect recipe for success.

Conclusion paragraph: So, what’s the takeaway? If you want to create a homepage that will make people stay (and maybe even subscribe), be sure to keep it simple. Use fonts and colors that match your brand, create pages with plenty of whitespace and gridlines, and use persuasive elements like call-to-action buttons. And most importantly, test everything!

Don’t just take our word for it – see how your own website visitors respond to different design changes. Be sure to subscribe for more articles and templates.

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